What is included in Ghostwall's 'Blocker' service?
Ghostwall's 'Blocker' service includes systematic bot detection and blocking for websites, effective in maintaining the integrity of your site's traffic data.
What additional features does Ghostwall's 'Recovery' service offer?
The 'Recovery' service offered by Ghostwall provides everything that is included in the 'Blocker' service, and also adds powerful forensic evidence tools. These tools can be used for filing refund claims with ad platforms if fraudulent activity has been detected and verified.
How much does Ghostwall's 'Blocker' service cost per site per month?
Ghostwall's 'Blocker' service is priced at $20 per site per month.
How much is the 'Recovery' service of Ghostwall per site per month?
The 'Recovery' service offered by Ghostwall is priced at $30 per site per month.
How does Ghostwall identify patterns that don't match real humans?
Ghostwall identifies patterns that don't match real humans through a careful examination of visitor behavior by its sensor. This can include high rates of click-through, unusually quick page navigation, or patterns of navigation that simply don't mimic normal human browsing.
How does Ghostwall help me with ad platform refund claims?
Ghostwall assists users in claiming ad platform refunds by collecting and providing forensic evidence of fraudulent activity. This data can then be leveraged to make refund claims from the ad platform.
How does Ghostwall detect bot traffic across various advertising platforms?
Ghostwall uses advanced algorithms and AI-driven analysis to detect bot traffic across various advertising platforms. Its sensor monitors visitor behavior and flags patterns inconsistent with genuine human interaction.
What is the average accuracy rate of Ghostwall in detecting bot traffic?
Ghostwall's average accuracy rate in detecting bot traffic is over 95%, ensuring a highly effective level of protection against ad fraud.
What is a shadow-ban in Ghostwall's context?
In Ghostwall's context, a 'shadow-ban' is an action that prevents suspicious activities from affecting your pixel data. Those suspicious activities are effectively blocked, or 'banned', without alerting the source of the activity, hence the term 'shadow-ban'.
How does Ghostwall help in recovering my advertising budget?
Ghostwall aids in recovering your advertising budget by meticulously logging every fraudulent event with forensic evidence during its 'Recover' phase. This comprehensive data can be used to file for refund claims from the respective ad platforms, helping you regain some of your ad spend.
What is forensic evidence in Ghostwall's functionality?
Forensic evidence in Ghostwall's functionality refers to the painstakingly detailed logs of each blocked event during the 'Recover' phase. This evidence provides substantial proof of fraudulent activity and can be used to make refund claims from the corresponding ad platform.
How does Ghostwall protect websites from bot attacks?
Ghostwall protects websites from bot attacks by meticulously analyzing visitor behavior for signs of automated, non-human activities. Once suspicious activity is detected, it implements a 'shadow-ban', effectively blocking the suspected bot traffic and keeping the website secure.
Which are the advertising platforms where Ghostwall can detect bot traffic?
Ghostwall can detect bot traffic on advertising platforms such as Google Ads, Meta, Microsoft Ads, LinkedIn Ads, and TikTok Ads.
How can I get started with Ghostwall?
You can get started with Ghostwall by visiting their website at ghostwall.co and choosing the appropriate service level for your needs, either 'Blocker' or 'Recovery'.
What is Ghostwall?
Ghostwall is a specialized AI tool primarily designed for Ad Fraud Detection and Click Fraud Protection, with the intent of safeguarding your advertising budget from click fraud.
How does Ghostwall work to prevent click fraud?
Ghostwall works in a three-phase process to prevent click fraud - Detect, Block and Recover. Detection involves watching visitor behavior and identifying anomalies inconsistent with genuine human users. Suspected click fraud activities are then shadow-banned in the Block phase. Lastly, the Recover phase logs every blocked event with forensic evidence to be used for refund claims.
What platforms does Ghostwall operate on?
Ghostwall is cross-platform and it operates on various ad platforms, including Google Ads, Meta (formerly Facebook), Microsoft, LinkedIn, and TikTok.
What process does Ghostwall follow to detect bot traffic?
To detect bot traffic, Ghostwall employs a sensor that continuously watches visitor behavior on the website, identifying any patterns that do not match those of actual human users.
How does Ghostwall maintain the integrity of pixel data?
Ghostwall maintains the integrity of pixel data by shadow-banning suspicious activities. This ensures that your pixel data remains unadulterated by fraudulent bot activities.
What is shadow-banning in the context of Ghostwall?
In the context of Ghostwall, shadow-banning refers to the process of secretly blocking suspicious activities identified on your site. This means that these activities are blocked without notifying the source, thereby keeping your pixel data clean.
What happens during the 'Recover' phase of Ghostwall?
During the 'Recover' phase of Ghostwall, every blocked fraudulent event is logged with detailed forensic evidence, which can be used as supporting material for refund claims from the respective ad platforms.
What service levels does Ghostwall offer?
Ghostwall offers two primary service levels: 'Blocker' and 'Recovery'. 'Blocker' focuses on bot detection and blocking, while 'Recovery' extends the 'Blocker' service to include forensic evidence tools for processing ad platform refund claims.
What does the 'Blocker' service of Ghostwall involve?
The 'Blocker' service of Ghostwall involves employing AI algorithms to detect bot traffic on a website and subsequently blocking them to safeguard the website from fraudulent activities.
What additional features does the 'Recovery' service of Ghostwall provide?
The 'Recovery' service of Ghostwall provides additional features to the 'Blocker' service. It gives users access to forensic evidence tools which can be utilized for filing refund claims on the identified ad platforms.
How does Ghostwall aid in claiming refunds from ad platforms?
Ghostwall aids in claiming refunds from ad platforms by logging every identified and blocked fraudulent event with accompanying forensic evidence. This evidence can be submitted to the ad platforms to help in the refund claim process.
What is the accuracy level of Ghostwall's bot traffic detection?
Ghostwall's bot traffic detection has an accuracy level of over 95%, indicating its high effectiveness in detecting fraudulent activities.
How do I setup Ghostwall on my website?
Ghostwall can be easily set up via the website ghostwall.co with a stated easy setup process. No complex technical procedures are involved.
Is technical knowledge required to operate Ghostwall?
No, explicit technical knowledge is not required to operate Ghostwall. The tool has been designed to be user-friendly and is easily accessible via its website.
Does Ghostwall only work with certain ad platforms?
No, Ghostwall offers cross-platform operation. It works with a wide variety of ad platforms including Google Ads, Meta, Microsoft, LinkedIn, and TikTok.
How does Ghostwall monitor and identify visitor behavior?
Ghostwall uses advanced AI algorithms to monitor and identify visitor behavior on a website. The tool is designed to watch visitor behavior constantly and identify patterns that deviate from those of genuine human users.
What forensic evidence does Ghostwall provide for refund claims?
In terms of refund claims, Ghostwall provides forensic evidence for each blocked fraudulent event. Logs of these events serve as supportive material for refund applications on ad platforms.
Are there any other functionalities of Ghostwall apart from ad fraud detection?
Apart from ad fraud detection, Ghostwall also offers services like forensic evidence tools, ad platform refunds, traffic pattern analysis, pixel data integrity, ad campaign protection, user behavior monitoring, and two distinctive service levels (Blocker and Recovery). These make Ghostwall a comprehensive tool for click fraud protection.
What are the pricing plans available for Ghostwall?
Ghostwall offers two pricing plans: 'Blocker' and 'Recovery'. The 'Blocker' costs $20/site per month and entails bot detection and blocking for any website. In contrast, the 'Recovery' plan comes at $30/site per month and includes everything in 'Blocker' plus additional forensic evidence tools required to file refund claims on ad platforms.
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