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Osum—Supercharge Your Market Research With AI ⚡
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Osum
Supercharge Your Market Research With AI ⚡
Most popular alternative: Competely (77 saves)
Author
Osum
🛠️ 1 tool
🙏 333 karma
Osum is an AI market research tool aimed at fueling growth for e-commerce, applications, retail businesses, and more. It provides detailed insights for market research, product research, SWOT analysis, and buyer personas at the click of a button.
It offers features such as the 'Sales Prospect Profiler', which creates actionable profiles for sales prospects by combining demographic data with behavioral and psychographic insights.
Another useful feature is the SWOT Analysis which aids strategic planning by evaluating a business's internal Strengths, Weaknesses and external Opportunities and Threats.
Osum's Business Reports function facilitates in-depth research into all aspects of a business's product from design to utility, analyzing consumer reactions.
With its 'Market Opportunities' feature, Osum helps businesses explore untapped market segments and potential areas for expansion. The 'Buyer Personas' methodology uncovers the demographics, personality types, and professional interests of a business's target audience.
In summary, Osum is designed to aid companies to better align their strategies with customer needs and market insights for increased efficiency and profitability.
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Releases
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December 8, 2023
Osum
Initial release of Osum.
Pricing
Pricing model
Free Trial
Paid options from
$119.99
Refund policy
No Refunds
Prompts & Results
Add your own prompts and outputs to help others understand how to use this AI.
Osum was manually vetted by our editorial team and was first featured on December 8th 2023.
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15,60519Released 16d agoFree + from $19.99/mo
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22,38932Released 10d agoFree + from $20/mo
Pros and Cons
Pros
Sales Prospect Profiler feature
Provides SWOT analysis
Detailed business reports
Explores market opportunities
Unveils buyer personas
Designed for diverse industries
Detailed product insights
Efficient market research
Supports strategic planning
Identifies potential expansion areas
Aligns strategies with customer needs
Profiling combines demographic and psychographic data
Quick research time
Facilitates customer-centric strategies
Identifies unique selling propositions
Supports persona-driven demand generation
Aids in informed strategic planning
Analyzes consumer reactions
Identification of customer needs
Increases operational efficiency
Aims for higher profitability
Targets audience demographics and interests
Unlocks business strategy insights
Improves lead and revenue goals
Helps understand customer fears and challenges
Helps create improved value propositions
Improves open rates for campaigns
Increases clickthrough rates
Helps identify emerging market trends
Saves time on research and analysis
Increase in marketing-generated revenue
Improves long-term profitability
Reduces customer churn
Achieves higher annual profit-growth
Useful for investors, entrepreneurs, business owners, marketers
Improves market knowledge
Helps capitalize on new opportunities
Addresses customer needs
Affects sales and profits positively
Helps stay ahead in evolving market
Adapts to emerging companies and products
Helps identify upcoming trends
Increased leads and faster lead conversion
View 38 more pros
Cons
Lack of API
Requires business URL input
No offline mode
Industry specificity not clear
Missing customizable features
No multilingual support
Limited to sales prospect profiles
No real-time customer support
No mobile app available
Single user interface only
View 5 more cons
Included in lists
4 public lists
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Competely: AI Competitive Analysis4,55277Released 2y agoFree + from $39I've been using Competely for a while now, and it's a game-changer for competitive analysis. What used to take me days now takes just minutes. You simply enter a URL or describe your product, choose competitors (either from AI suggestions or manually), and voila! The AI generates a detailed analysis you can browse, share, or download. The insights are incredibly comprehensive, covering competitor strengths, customer sentiment, and pricing strategies. Plus, it includes an in-depth SWOT analysis that's perfect for strategic planning. For $39/month, it's a steal considering the time and effort it saves. Competely makes competitive analysis straightforward and efficient. Highly recommend!
View 41 more alternatives
Q&A
What is Osum best used for?
Osum is best used for detailed insights in market research, product research, SWOT analysis, and crafting buyer personas. It is aimed at fueling the growth of e-commerce, applications, and retail businesses by offering features such as the 'Sales Prospect Profiler' for creating actionable sales prospect profiles, SWOT Analysis for strategic planning, and 'Market Opportunities' for exploring potential areas for expansion.
What industries can Osum cater to?
Osum can cater to a diverse range of industries including e-commerce, mobile apps, and retail businesses. Its extensive features and data analysis capability make it a versatile tool for any business looking to gain market insights, understand customer personas, and plan strategically.
What does Osum's Sales Prospect Profiler feature do?
Osum's Sales Prospect Profiler feature combines demographic data with behavioral and psychographic insights to create actionable profiles for sales prospects. This detailed profiling can help businesses enrich demand generators and better tailor marketing efforts to the target audience.
How does Osum assist in strategic planning using SWOT Analysis?
Osum assists in strategic planning using the SWOT Analysis feature. This tool evaluates a business's internal Strengths, Weaknesses, and external Opportunities and Threats, serving as a major catalyst for informed strategic planning.
How does Osum's Business Reports function work?
Osum's Business Reports function dives deep into analyzing every aspect of a business's product from design to utility. It synthesizes consumer reactions and provides in-depth research that helps create effective actionable strategies.
What insights can Osum's 'Market Opportunities' feature provide?
'Market Opportunities', a key feature in Osum, helps businesses explore untapped market segments and potential areas for expansion. This feature enables businesses to identify unique selling propositions and align with customer needs, driving increased revenue.
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