I’ve seen the CRM problem from both sides. First in sales roles at Total and McKinsey. Then as a founder. The pattern is always the same: Sales happens in WhatsApp, LinkedIn and email. But the “truth” is supposed to live in a CRM nobody updates. So companies keep adding tools. CRM, sequencing, automations, enrichment, spreadsheets. They pay more. But still get less visibility. That’s why I built Dalil. Dalil is an AI-native sales platform that helps teams run sales

